About Nissan (Nissan). Nissan cars - Brand history and Nissan Corporation Nissan Japan

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Among Russian car enthusiasts concern Nissan. are among the most popular and loved ones. A high Japanese quality and affordable cost on vehicles provided considerable influence on potential buyers. According to sales of cars, Nissan, Russia ranks leader. We are in demand and purchased models we are: Almera, Beetle, H-Trail and Cascai. But, among all these vehicles, most of all people prefer the last crossover. Therefore, the true fans of this model are interesting where Nissan Cascai collect for the domestic market. A pleasant news for our compatriots will be the fact that this model is collected from our homeland.

In 2009, the Japanese opened the plant "Nissan Manfechchuring Rus" near St. Petersburg. There are only 35% of products, the rest of the cars to our market are brought from abroad. Our company produces spacious, all-wheel drive and comfortable crossovers that are perfectly suitable as for family holidayAnd trips on off-road. According to the tests of Euro NCAP, this "Japanese" received a sufficiently high ball. It has become another cause of the popularity of the car. The Japanese did everything possible to keep this car model on leading positions.

What other countries produce a "Japanese"?

In the domestic market, Nissan Cascai is sold not only by the Russian assembly. Buyers can buy a "purebred" crossover, of course, it will be more expensive because of customs surcharge. But this fact does not stop buyers, and they are ready to pay big money for a car that is ideal for exploitation in our conditions. So where they produce Nissan Qashqai. Even, let's see.

Previously, we have already said that the St. Petersburg Enterprise issues only 35% of this model of cars, the remaining 65% deliver to us from other countries:

  • United Kingdom (Sunderland)
  • Japan.

In addition to the plant "Nissan Manufechchuring Rus", there is another enterprise in the Russian Federation, which is engaged in the production of Kashkai crossover - this is AvtoVAZ. Here cars are assembled after the sodium of Nissan with the French concern Renault. Apparently, Russian fans of the Japanese brand are offered big choice cars. Everyone will be able to buy Nissan Casca Russian, Japanese and English assembly. True, buyers can acquire a crossover only with gasoline force aggregate. It can be a car with a 1.6-liter or 2.0-liter engine. Power point Works for a couple, both with a mechanical CP and a variator.

Build quality

The most important advantage of Nissan Cascai is a high and competent assembly quality. Owners argue that this car meets all the necessary standards of Japanese production. Although the manufacturer used plastic to finish the cabin car, the material turned out to be high enough. Even after a long time after operation, the drivers will not hear outside sounds and unpleasant creaks. It does not matter where Nissan Casca will produce, each car is reliable and comfortable. Very pleased with the owners of the machine with a variator, which is released by the Japanese company CVT. A car with such a type of gearbox is sufficiently easy to manage and in the process of long-term operation, the transmission does not give failures.

The only thing that can be held is the inconvenient location of such parts of the cabin as: the glove box, the windows buttons and the seat heating buttons. But, for some it is not a disadvantage, it is more likely subjective minus, and not a general one. Crossover Nissan. Qashqai passed through a lot, but, despite all this, he overcame all obstacles and retained the status of the leader in his class. Still, the highest quality assembly is English. Since 2007, more than two million crossover, issued by the British enterprise, were purchased around the world. After restyling, this car model has become much easier. This was achieved thanks to the use of practical parts and materials. A car is supplied to our market only with a gasoline engine, and on European selling hybrid and diesel crossovers Nissan Kashkai.

Now Nissan Qashqai second generation (J11 index) is collected in Russia, side by side with the older X-Trail model. Along with the local regime, Qashqai received changes under our operating conditions.

For comparison, we rolled on our Cashki and in English, and then they drove them on the lift - and poured as questions from the Senior Engineer of the Technical Unit of the Russian Branch of Nissan Philippe Dyakov. Nic mysterious stories In the style of "I came in a dream, Carlos Gon himself and nothing worried that it was necessary to increase the tank tank for Omivaki." Philip did not told, but now we know how the process of "Russification" is undergoing.

Development decision takes at the very top, taking into account the costs of implementing ideas. Usually a list of changes are quite wide, and our operating conditions are dictated. When the dirt, snow and bad road, no one will give up full drive and great clearance. And Russian customers react sharper to the quality of plastic, the width of the gaps, on the sketches - they want a maximum comfort.

Philip is engaged in this case for the second decade. The technical center of the technical center is located in Europe, the Russian branch of nine people is headed by the Russian branch of nine people. All of them with higher car education, with experience in the company Nissan, and many have started with the fact that they turned the nuts with their own hands. Of course, employees are taking practice and training in the European Center. In their competence, the assessment of the driving and consumer qualities, on the basis of which the engineering department issues recommendations about constructive changes. But work on the collection of information is largely larger.

One to one?

The list of changes begins to form when the model starts. As part of the AUTO LAUNCH SURVEY procedure, the potential buyers are divided by their opinion about the car, marketing surveys are held, the master-receivers of dealer centers collect comments. All data systematize marketers, and we get final information. As a rule, as a result challenges Noticeably change: if American models differ in the smoothness of the course, but they have a bad thing, and the suspension has been shifted, then we have to compromise.

Philip assures that it was also with Casca. Even the cars supplied to us from England have already different from those selling in Europe, and when setting to St. Petersburg conveyor, Qashqai was transformed even stronger.

This is a good exclusion from the rules. More often the ability to fix the accumulated comments is tied to the subsequent restyling, which should be waiting for three or four years, and then there has been a chance to improve the car literally a year after the start of sales. On the bark of the Russian assembly, we used the front and rear subframes from X-trail - they are attached through the silent blocks and will not stand up on the English car, since the mortgage elements are different. I do not know why Europeans did not immediately do it right away. Thanks to this solution slightly reduced the level of vibrations. The subframe pulled the levers, the semi-axes - as a result, the river rose by 20 mm in front and 30 mm at the rear. Because of this I had to change the arches on the arches so that they cover the wheels - it is the lining that are relief sign Kashka Russian assembly.

Even during the improvements, the clearance was increased by 10 mm (up to 200 mm). Philip grumps that before everything was fine - the Qashqai climbed onto any border without problems, so the lip front bumper It remained unchanged. But once it became possible to trump increased road clearance, I used it.

All versions of Russian Cascais stands a unified fuel tank, its capacity is 60 liters (at the "British" the volume depends on the modification).

Increased engine shield noise insulation. Rear suspension On all Russian machines, multi-dimensional - from half-dependent on weak crossovers, they refused not to lose in comfort and manageability. That up to the conditionally greater reliability of the beam and simplicity of its service, then Nissanovs offer not to worry about multi-dimensions: a three-year warranty applies to it, like on the entire car.

Shock absorbers supplied by Tenneco - with more comfortable settings. And the electric power steering wheel is also recalibrated. Mottling several hundred kilometers in British and Russian versions, I confirm: the differences are noticeable! And I am more like "European". It is a little more details asphalt relief, but perceived more collected during active ride and more accurately reacts to the steering wheel. But ready to admit that most drivers are more important comfort. And St. Petersburg Qashqai on the broken roads is softer - even despite the wheels with tires 215/45 R19 against tires 215/60 R17 on the English car. And it is a pity that it was not possible to personally evaluate the properties of the summer tires Pirelli Scorpion Verde, which are staffed by our casca. According to Philip, they appeared in the localization process and perfectly showed themselves on coupling properties and driving comfort.

According to statistics of Russian analytical agencies, Nissan cars are among the most sought-after and beloved in the domestic market. And, most importantly, the Russian sales market is also the largest for the manufacturer of these vehicles.

Russia confidently enters the top three, among all sales in the world market of autocontrace. And, of course, that our citizens are interested in the question - where Nissan is collected for Russia and how high-quality is one or another complete set.

Among the models who loved our motorists, it is worth highlighting: Qashqai, Almera, Note, Murano, X-T Rail, Teana, Navara, Juke, GT-R, and others.

In addition to passenger carsNissan manufactures commercial models that are not less demand. On the domestic market, the Cabstar and HP-300 also have proven well.

Some of the above models are collected in Russia. But the proportion of cars made on the territory of our country does not exceed 30%. Basically, cars are supplied from abroad.

General information on Nissan cars

Before buying a new car of this brand, almost any person is asked a fair question: "Where do Nissan are produced for Russia?"

But really, buying a car for our consumer is a very significant step that requires careful preparation and collecting all information. First of all, you should know that the factories manufacturing the technique of Nissan worldwide 8, and in Russia there are 2 of them. But first things first.

Nissan Importing Plants for Russia:

    The main production located in Japan.

    Samsung plant, South Korea.

    Factory "Nissan", Spain.

    Plant located in the UK, or rather in Sunderland.

In addition to these 4 industries, other factories supplying products on the domestic market is not!

Nissan production in Russia

Since 2009, Nissan is collected for motorists in Russia in native land. It was this year that the plant opened under St. Petersburg, with the characteristic name "Nissan Manufekchuring Rus". It organizes an assembly of such models as: Teana, Murano and X -Trail.

List of companies in the Nissan Machines in Russia:

    "Nissan Manufechchuring Rus", St. Petersburg;

    Concern "AvtoVAZ", Tolyatti.

On the Volga Auto Plant The Renault-Nissan Alliance is one of the main holders of the share package.

Together with "Rosex" and Renault, the Japanese manufacturer defines the concept of development, assigns top managers and distributes profits if there is such.

Well, now let's try to understand exactly where Nissan specific models are produced for russian marketWhere the car come to dealers and car dealerships.

In total, in the domestic market in 2016, 12 manufacturer models are officially represented. There are urban subcompact cars, classical state employees, serious crossovers and even sports coupe.

Almera.

This brand of auto refers to budget models.

The beginning of the release dates back to 1995 and continues to this day. Almer was especially loved by our citizens, primarily accessibility, simplicity of management and stylish design.

Starting, since 2012, the car is collected in Togliatti at AvtoVAZ, which did not allow her to benefit.

In the embodiment domestic assembly, Almer lost a number of details, so beneficially identifying it on the market among other cars. At one time, it caused extreme indignation among buyers.

In addition, Almera was produced until 2013 in South KoreaAnd many Nissan customers preferred a model of this assembly only.

Qashqai.

And Cascai is an unconditional participant in sales ratings of all the crossovers sold in Russia and always takes up the top lines.

Since 2007, in our country, more than 2 million units of this model sold sold. The manufacturer closely monitors that the trend on high sales is preserved and therefore constantly heats the interest in the car.

Every few years Qashqai is subjected to "tuning" or changes the generation at all. Sometimes the changes seem inconspicuous, and sometimes the car is strongly changed. However, experts car market note that with each new version of the car becomes:

    more ( dimensions become a little wider and longer)

    comfortable

    practical

Nissan Qashqai is performed only in the UK, and only in the option with a gasoline engine.

Therefore, the domestic car enthusiast is not particularly accounted for. On the one hand, this is good - the British assembly is quite high quality. On the other hand, the localization of production could lead to a decrease in value.

Juke

Initially, the "beetle" was focused on advanced young people, who wants to stand out from the crowd, due to unusual design and design.

But, in Russia, this model has become popular and sellable among women.

Oh yes, this is probably a favorite model, quite unusual design and the expressive power of the car more and more conquers the hearts of the girls leading an active lifestyle.

It is enough to quit a quick look at the JUKE model to understand - this model is not suitable for rustic roads and steep slopes.

Despite the all-wheel drive body and the high position of the driver, the machine is designed for urban ride.

Juke is not going to Russia - it is possible to buy it only Japanese or British production.

Micra

The car "Mikra", of course, an amateur. In Russia, the model is not too much demand.

However, it is an absolute record holder among cars Nissan. on sales in all over the world, as we treat european CD.

A small, compact and incredibly economical car is manufactured in the UK and Japan. As well as the previous model, this car is very popular with female. In Japan, this car is known under the name of Nissan March.

The design of the machine was designed by Japan, and the interior of the European design studio.

Note.

From the very appearance of the model on the domestic automotive marketThe car has established itself as a family, and ranked his niche among buyers. This machine is produced since 2004.

If you believe the reviews on the Internet - this car Quite convenient to use and, amazing, very accompanied.

Since 2006, Nout has been constantly improving and complemented by new technological details. It is manufactured in Britain, so it is not particularly chosen.

And yes, it is also very popular with our favorite women!

X-Trail

Icstrael is one of the first models of the Japanese concern.

But even now vehicle It did not lose its relevance, because it is constantly being restored and renewed generations.

Large 4x4 SUV is known worldwide. Russia also enjoys great popularity. Therefore, the interest of drivers is clear to the question where they collect Nissan X-Trail For the Russian market.

The model is considered family and enjoys great demand in the domestic market. With each new modification, "Icstreyl" undergoes "tuning": add a more powerful engine, improve appearance, improve comfort and safety.

The car is going to Russia, in the factory in St. Petersburg.

However, those who do not scare used cars, can search for Nissan X-Trail of the Japanese assembly of release until 2009.

Navara.

The only pickup of the Japanese auto giant is manufactured and supplied to the domestic vehicle market from Spain. In general, this car is considered a "sporty" truck.

This machine is produced for a long time since 1997.

The model has different types Body, so we recommend with each to get acquainted separately.

According to reviews, this is a very convenient and very accommodated model, excellent option For those who live near the countryside. Ideal for many types of shipping.

Murano.

The classic crossover comes from Japan or is collected in Russia (at the factory in St. Petersburg). So the domestic consumer has a choice which Murano take.

The manufacturer assures that the car is not inferior to its BMW X5 competitor, but it is much cheaper. So it is or not, everyone may appreciate, independently.

A little bit of history - you probably do not know, but the car was named after Murano Island, which is located in Italy. Judging by the reviews, the car is quite popular in Russia and in addition to everything, it is considered "fashionable".

Patrol

The machine is a real "beast" specifically designed to overcome heavy country roads.

SUV perfectly copes with any complex road conditionsWorks literally to "wear".

After a serious change of generations, which occurred in 2004, the technique can boast not only the patency and excellent technical characteristicsBut also the grace of lines and inland comfort.

If earlier the car was a rough and functional SUV, now it is good and quality car for all.

"Patrol" comes from Japan, where and is done for the entire world market.

Therefore, for the quality you need to experience last.

Pathfinder.

A full-sized crossover with a spacious lounge is produced since 1984, but continues to surprise with its high ratings and sales indicators.

This car is for those who are interested in a powerful and representative model for movement around the city and in conditions of minor off-road.

Until 2014, the vehicle came to dealers in Russia from Spain. But then the assembly was localized at the factory in St. Petersburg. So far, the special differences are not noticeable and our fellow citizens are happy to buy the Pathfinder of the domestic assembly.

Teana.

Tiana - refers to sales leaders in the Russian market.

The popularity has been conquered from the moment of appearance in the domestic market (2007) and continues to grow only. Up to the launch of the conveyor assembly in St. Petersburg, Tiana was produced and supplied from the Japanese enterprise.

All cars produced until 2009 are "clean" Japanese. For other countries, Tiana is done at the plants of Japan and Thailand.

Send an application for a test drive

First about the model itself. The first generation of X-TRAIL saw the light in 2000. The model was based on the Nissan Platform FF-S, and its exterior was resolved in the style of the legendary Nissan Patrol SUV. This brutality, in many respects, which caused the popularity of the novelty, later served as a reason for criticizing designers who proposed a new appearance of the evolving X-Trail. But this will happen only after 13 years, and in 2007 the second generation of X-Trail created on the world markets C-platform Nissan. The one who was previously launched in the production model QASHQAI.

Car production in St. Petersburg started in 2009, and in 2012 the plant was awarded his first award: " Best Factory in quality "among all Nissan plants in the world

Designer delights in the second generation exterior was a bit, and the X-Trail still remained a brutal car - in this Nissan marketers seen one of the highlights of the model. And in 2013, the third generation of the X-Trail was published, which caused conversations about whether the popular male car was lost, and with him and off-road qualities? As for the latter, it was definitely not lost, and brutality ... Be that as it may, but even in Russia, where they know the SUVs in SUVs, sales X-Trail today exceeded QASHQAI sales numbers - a car that has long and well established itself in the SUV segment .

Details in the body shop comes from their own stamping workshop

Third production generation X-Trail The Nissan plant in St. Petersburg started in December 2014, and the launch was carried out in record time. But this does not mean that the production workers could count on some discounts in terms of quality: only full compliance with all standards of the company gives green light to start production model. By the way, about the loss of brutality ... at the start russian production The third generation X-TRAIL. The fans of the model were interested in whether it is impossible to leave on the conveyor and the previous version?

It is clear that there was more emotions at the heart: a new X-trail, firstly, significantly technologically, secondly, its design demanded more thorough work with the gaps and the surfaces of the body surfaces, and this fact was very soon marked by Russian buyers. As for the speed of the model, the plant launch took place, then the factory employees are proud of it not in vain: the start of the production X-TRAIL took place simultaneously with the expansion of the plant.

December 2014. Production has been launched at the factory new Nissan. X-Trail

By 2014, the plant, annually by producing about 50,000 cars, went on its maximum power, and without expansion production areas The release of new models was no longer possible. New production sites appeared, such as a stamping workshop and plastic shop, which made it possible to significantly increase the share of domestic components in the X-Trail model. In addition, changes in the management structure contributed to the rapid launch: a group of directly responsible for launch was worked in each department. The work of this group began at the stage of solving engineering issues, for one and a half or two years before the start of production. All the measures taken allowed us to reach the required level of quality not for the Nissan standards for three months, and in eight-nine weeks.

The factory coloring shop is equipped with the most modern equipment.

Speed \u200b\u200bwith what new model It starts in production, figures reflecting the volume of the production itself - all this is important. But there is another no less important criterion - quality. "About 10-15 years ago it was believed that the Russian consumer in the conditions of a deficit is not so critical assesses the quality of the car," says the quality assurance manager of Nissan Manfechchuring Rus LLC Boris Mezentsev. - Today, judging by the data of the annual questionnaires of the European standard, we see that our customers are sometimes more demanding than customers in Europe.

And we are talking about the quality, as a rule, it does not go, this is a fact of granted. Russian customers want to have a car high level" An example of such a demanding was to appeal about the size of the gaps in body details Nissan Taana, although they all laid into certain Japanese side tolerances. As for the X-Trail, there were no questions with gaps and drops in body details when the first model is released. "With no complete compliance with Nissan standards, we simply could not produce cars of this brand," continues Boris Mezentsev. - But if the client requires an even greater level of quality, we can tighten Japanese regulations within our factory. " And this is not just a declaration of intent: In order to be ahead of the desire of customers, at St. Petersburg Nissan Plant Some tolerances have been revised.

Consumer opinion is really important for factory engineering services, and this is not just a collection of statistical data and analysis of warranty appeals. Measures are taken on the most relevant requests. For example, there were wishes for changing the base corner of the near-light installation in the headlights of the Nissan X-Trail. And despite the fact that changing parameters when installing the head lighting should simultaneously comply with the requirements of Nissan, and Russian technical Regulations, customer request was satisfied. There were also wishes to improve the efficiency of Nissan X-Trail.

As a result, today's model, in particular, is equipped with an eco-mode function, and in comparison with the T31 model, the fuel consumption has decreased by 20-25%. Moreover, in December 2016, a straight line of communication between customers and a plant is launched, excluding not so quick communication through the questionnaires or dealer centers. There are more global wishes of Russian customers. For example, many would like to have a third-generation trunk on their X-Trail. It is clear that in the face of the plant, this problem is not solved, but such wishes are transferred to the Nissan design department, and it is very likely that when developing next model X-Trail They will be taken into account.

Quality standards are determined by Nissan, but internal factory requirements are sometimes tougher

It is clear that the client always wants something more. But the Nissan X-Trail of the Third Generation continues to meet all the requirements of a reliable family SUV. In comparison with the previous version, it became maneuverin, received improved steering settings and variator. That is, as the engineers of the Nissan plant themselves say, "became more friendly." As for the design, which someone at the launch level was considered controversial, he was unlikely to scare the true admirers of this car, but for new customers in the ranks of the Nissan X-Trail club, they probably attracted.

And in conclusion a few words about russian assembly, the topic, which a few years ago was the audience in the towns. Today, the level of consumer confidence in cars assembled in Russia is much higher, but one fact is still worth leading: according to the results of the last independent audit, which was conducted on request of the Japanese headquarters, the St. Petersburg plant Nissan in the number of scored points was ahead of the European head Enterprise company, plant in Sunderland (United Kingdom).

The growth of production demanded and expanding the area, and the emergence of new workshops. In the picture shop plastic

From 2009 to 2014, 113,818 Nissan X-Trail cars were produced at the factory, and from 2014 to this day - more than 52,000 cars of the new version

The history of the largest producer began in 1933 from the merger of two japanese companiesOne of which was engaged in the production of three-wheeled cars, and the other - the development of passenger mini-karov. So the Nissan trademark was formed with a completely new marketing policy. The export directions of the company became rapidly expanding: two years later Australia was added to them. The efforts of the automaker headed towards creating large Nissan Type 70 models, commercial vans Nissan Type 80 and Nissan Type 90 buses.

New engineering developments demanded an expansion of production, so in 1943 the Yoshiwara Plant plant was built, whose activity was interrupted for some time the Second World War was interrupted. But despite this, Nissan did not decline: all products were reduced to the release of army trucks.

After the end of the war, production was resumed passenger cars Datsun. One of the strategic moves of the company was the purchase of shares MINSEI Diesel Motor Company. In 1950. Two years later, Nissan became a partner of the British company Austin Motor Company. But a truly loud event of the 50s was the debut of the first SUVAN PATROL SUV with a drive for all four wheels and a gasoline "six" under the hood.

The real series of success and achievements overtook the company in 1958. It was then that the first high-class was assembled car Datsun. Bluebird, the distinctive feature of which was the front brake system with an amplifier, first applied by manufacturers of Japan. As a result of this innovation, the handling of the machine has improved significantly.

The Nissan Cedric model output in 1960 allowed the company to occupy a strong position in all markets, especially in the US market. Bluebird and Cedric models became very popular among motorists, and the latter even visited the host role of the car, in which the Olympic fire was transported from Greece for the 1964 Olympic Games held in Tokyo.

The occurrence of the era of high speeds marked model Nissan. Gloria, which was equipped with one of the most powerful engines at that time. The speed car took part in the II Rally Grand Prix of 1964, which occurred in Japan, and brought the company's regular title of champion, reaching the finish with a huge margin from rivals.

As for ordinary citizens, for whom in priority, not so much speed of movement, how much comfort and aesthetics personal car, for them, the company was presented by Datsun Sunny 1000. New category CD-class machines caused a wave of fantastic popularity among young people by high quality and affordable cost ( family car Bluebird could afford not everyone).

Against the background of the rapid development of the CD market, Nissan did not adopt the attention and sports cars: The Nissan Prince R380 model won a rigid fight against the German legend of Porsche 906 and brought the team third place in the Grand Prix National Rally.

The development of the Japanese brand took place in such alternative directions as the production of rocket and ship engines, launching installations. The peak of the active development of this activity came in the 70s. Thanks to his own fleet, "Nissan" became the largest exporter of the car throughout the world by 1976.

However, the company was experiencing difficult times: the financial troubles that arose in the mid-1990s were forced to sell a controlling stake in the French auto giant Renault. As a result of this, Carlos Gon was delivered to the head of Nissan, who managed to bring the company from the crisis.

Overcoming obstacles, Nissan Motor Company has achieved enviable success. Today, Nissan is a transnational autoconecern with subsidiaries in Germany, USA, Mexico, Australia and Peru.

Nissan model range

The "Nissan" model range is very diverse. Most popular with Russian youth enjoyed compact sitics Nissan Note. and Nissan Juke With extravagant appearance. If you need a car a little big dimensions, then in this case you are waiting for a good choice among small middle class ( Nissan Tiida., Almera in the body of a sedan or hatchback).

Business Class Representative - Nissan Teana. - causes a lot of positive responses from the owners. Competing with Audi A4 and BMW 3 series of performance, it has one important advantage over Bavarians - at times a smaller chance of hijacking (as evidenced by the statistics of carbonity hijaciousness). The line of crossovers and SUVs Nissan presented a lot of decent models: Qashqai, X-Trail, Murano, Pathfinder and, of course, the legendary Nissan Patrol. IN model row "Nissan" can also be found a sports coupe Nissan GT-R.

The cost of Nissan.

In our catalog you can see the cost of various models depending on their modifications. One of the most inexpensive options are small and medium-sized machines, the price of which averages about half a million rubles. Cost of premium sedana Nissan. TEANA can reach the one and a half million, Nissan Patrol SUV - exceed three million, and sports dual hours will reach four and a half.

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